For generations, companies have created retail environments that enhance the shopping experience and reflect the brand identity. The pulsating music from a hip clothing store. The well-coiffed salespeople in an upscale jeweller. The glossy minimalism of a high-tech showroom.
So what happens when staying at home means shopping on devices? Even if a company’s e-commerce platform delivers a seamless user experience, how can brands evoke a sense of comfort and familiarity for their customers?
This event is hosted by Marie Chevrier Schwartz (Founder & CEO of Sampler) and Kelly Stewart (Director of Marketing at Sampler)
Co-Founder at Allbirds
Sales & Business Development at Loverboy, Inc.
General Manager of Rakuten.ca
CEO of ClassPass
Co-Founder of Bailly Cosmetics
Technology journalist | Entrepreneur | Public speaker